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Tag Archives: personal branding
Job Search, Advertising, & Personal Branding
Do you record live TV so you can fast-forward through commercials? Or, if you are watching live TV, do you hit the mute button or head to the refrigerator during commercials? Conversely, do you seek out blog posts, articles, magazines, … Continue reading
Posted in Branding, CFO Careers Tagged CFO, Chief Financial Officer, finance skills, inbound marketing, job search, personal branding Leave a comment
The Rise of Personal Branding
Personal branding is not a fad. It’s trending north. You can get in the game, or not. You certainly have that choice. However, you would be wise to choose carefully! A couple of Fast Company expert bloggers summed it up … Continue reading
Posted in Branding, CFO Careers, Digital Footprint Tagged brand, branding, buzz, CEO, CFOs, Fast Company, finance executives, independent executive, personal branding, rising stars, strategic CFO Leave a comment
There is a Difference!
Most Connected vs. Well Connected Have you noticed these types of monikers attached to members on Linked In, Facebook, and Twitter? The “most connected” statement always makes me think Rolodex. Is it really possible to have a relationship with 16,000+ … Continue reading
Color Outside the Lines
Listen here … I swear it was my elementary school teachers who unleashed the rebel in me. They were always telling me what I “couldn’t” do rather than fostering my inner passions. And coloring outside the lines is a great … Continue reading
Posted in Branding, CFO Careers Tagged brand, career, finance executives, personal branding, tiger woods, tim tebow 4 Comments
Out with the Old, In with the New … Maybe
December 31, 2009. The end of a decade. The last two years alone may have seemed like a decade to many who find themselves among the unemployed. Tomorrow heralds a new decade and the opportunity to do something new and … Continue reading
Posted in Branding, CFO Careers Tagged Board, CFO, Finance Executive, finance leader, passive candidate, personal branding, Seth Godin, severance package 2 Comments
Brand vs. Non-Brand … Let the CFO Games Begin
In the article “10 Branding Trends for ’10,” marketing communications professional Francis Anderson discusses the power of consumer branding in 2010. I’ve taken a couple of his points and added personal branding commentary. —Value is the new black: Consumer spending, … Continue reading
Executive Recruiting for Leaders
David Perry generously offered me the opportunity to read his latest book, “Executive Recruiting for Leaders.” You may recall that he is the much–talked–about and well–known author of “Guerilla Marketing for Job Hunters.” What I love about David’s latest book … Continue reading
Personal Brand Summit
Following up on my Passively Social post from last week, I wanted to make sure you knew that all of the recordings from the Personal Brand Summit are now available for download. There is a wealth of information from the … Continue reading
Posted in Branding, Current Affairs Tagged personal brand, personal branding, personal branding summit 1 Comment
Recruiters on Resumes
At the Kennedy Conference last week, our recruiter panel offered up the following thoughts on what they wanted to see in a resume: ––Results–driven contributions, not a listing of job descriptions––Enthusiasm & passion (this is where branding becomes so important)––Polished … Continue reading
Personal Branding Telesummit
If you are interested in hearing the very latest in the development of personal branding from some of the leading experts, you will want to join The Global Telesummit on November 8, 2007. The Personal Branding Summit is expected to … Continue reading
Posted in Branding Tagged and Martin Yate, Andrea Kay, Andy Sernovitz, Anita Bruzzese, Carol Wilson, Catherine Kaputa, David Meerman Scott, Debbie Weil, Dick Bolles, global branding telesummit, Guy Kawasaki, Jason Alba, John Jantsch, Kirsten Dixson, Knock 'em Dead, Krishna De, Liz Ryan, Neville Hobson, personal branding, personal branding summit, Phil Gerbyshak, Silvia Cambié, Stewart Emery, Susan Whitcomb, T Scott Gross, Thebe Ikalafeng, Tim Demello, William Arruda 2 Comments