Which came first? The chicken or the egg? It’s an age-old cliche that still surfaces from time-to-time. And now, we have a similar question from job seekers that is becoming more commonplace as they navigate the ever-changing job search arena.
Which do I need first?
My resume or my Linkedin profile?
Since you need both, the answer – at least from my perspective – is really simple.
The resume first.
Then, your Linkedin profile.
Why you might ask? The long answer lies in my blog post from a few weeks ago, “It’s Not About a Resume,” but here’s the short answer. Your resume – and your Linkedin profile – are only the written results of understanding your value and being able to articulate your value-oriented messaging. It requires the same amount of work to get to your value in order to write your profile as it does to write your resume.
If you are paying someone to merely write your profile on Linkedin … does it really convey your value messaging or does it simply flow better but still with the emphasis on responsibilities held rather than the valuable impacts you delivered?

You really do have to do the hard work to get the reward. There are only so many Chief Financial Officer positions, so the competition can be fierce.
Taking the seemingly shortest route when it involves your career – the thing that provides the funding for everything else in your life, including providing for your family, can often turn into anything but a shortcut today. You wouldn’t think of shortcutting your company in strategically guiding its growth and direction, so don’t do it to yourself either.