I prefer to think I’m selective and strategic, though, because here are a few things I just don’t do …
— Accept canned invitations to connect on Linked In (except when they come from CFOs which is my target audience)
— Auto-follow on Twitter
— Send auto DMs when someone follows me on Twitter
— Respond to Facebook requests when I can’t discern any information about the requester because of his privacy settings … and … there’s no personal note attached
And there are a few things that I try always to do …
— Respond with a personal note on Linked In when I accept an invitation
— Write a personal DM to an outstanding tweep when he/she follows me
— Disconnect with someone who sends me an automated “sales” DM after I’ve followed him
It just seems to me that something “professional” has been lost in social networking. I’ve written about this before. The bottom line is that anything you would NOT do in face-to-face networking should NOT be done online. That seems simple enough, doesn’t it?
Perhaps some of the things I’ve listed contribute to a Chief Financial Officer being reticent to jump into the social networking waters. I’d encourage you to come on in … just choose to be a snob about it.