Some great questions came out of my presentation at the AFP conference in LA last week. I’ll cover a few of them here over the next few days.
How do I handle the situation where someone shares my name, has a high Google Quotient, and a less then desirable reputation?
This question points to the importance of knowing and understanding what Google is saying about you. While it is impossible to control other people and their reputation, you can raise your Google Quotient through posting, publishing, pontificating, and partnering … thereby pushing others behind you.