If you read my column regularly, you know I talk frequently about Google and your online identity. In today’s PhillyBurbs.com, Lou Sessinger discusses … guess what … the importance of a web presence in relation to a job search.
Google your name and then jump to the Career Distinction blog to use the GQ calculator to obtain your Google rating. And then evaluate your digital footprint. Are you digitally distinct? Digitally dabbling? Or, are you a digital dinosaur on the verge of extinction?
What is the relevance quotient? What message are you sending about yourself, and is it the message you want people to receive?
Hi Cindy!
Great post! Of course, I want to immediately add, “…and what are you going to do about it?”
I’m sure that lots of folks are still trying to get a handle on the concept of online identity, let alone manage it. Yet, the good news is that online identity can be managed. And if people find it’s just a bit too intimidating to get started on their own, there is a growing number of experts (many Personal Branding Strategists listed in “Career Distinction”) that can help.