Category Archives: Digital Footprint

What is Your Status?

During job search coaching sessions with clients, we always talk about the importance of Linkedin as a critical piece of a balanced search strategy. What is vital to remember, though, is that merely “building” a compelling profile is only the … Continue reading

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Social Media Overreach

If you’ve been following my articles and posts for any length of time, you know that I am an avid believer that Linkedin is a MUST for CFOs and Finance Executives. From a professional perspective, Linkedin is the best of … Continue reading

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Is There a “CFO” List?

Negative publicity is still publicity, right? Not in my book. Once we form a negative opinion about a company or brand, it takes monumental effort to have our perspective altered. Unfortunately, sometimes we deal with those companies and brands anyway … Continue reading

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The Stealth CFO Job Search

This is a pretty good article from FM-Magazine on seeking a new opportunity while you are gainfully employed. While it is not always easy to do, executing good passive strategies is certainly the most beneficial approach for any CFO candidate. … Continue reading

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The Proverbial Elevator Speech

Every time I hear the term “elevator speech,” it makes me cringe. I know it serves a purpose and I’ll talk about that in a minute, but most people use an elevator speech to talk “at” people – about themselves … Continue reading

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5 Tips for a Compelling Linkedin Profile

Following my article on the CFOO, a CFO asked me this question … <<… when you say “using LinkedIn as a placeholder for your online presence is a bad idea” what do you mean?>> What I meant by a placeholder … Continue reading

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The Chief Financial Operations Officer

Today’s CFO is really a CFOO … a Chief Financial Operations Officer. And it has been that way for at least the past 5 years. There is no going back. The CFO is now the CFOO and in some cases, … Continue reading

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Your Home on the Web

For many people, and particularly for most CFOs, the home of their digital footprint is Linkedin. Short of having your own URL, Linkedin is the only real neon sign option. That means having a robust profile is a critically important … Continue reading

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Online Anonymity

Am I the only one who feels like “Online Anonymity” might be today’s ultimate oxymoron? Is there any reason to be online if you want to be anonymous? And if you want to be anonymous, why send a contrary message by … Continue reading

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The Credible CFO Candidate

Are you as credible as a CFO candidate as you think you are? I ask because I’m genuinely concerned about your online credibility and positioning. I run a CFO Careers group on Linkedin and since it is exclusive to CFOs, … Continue reading

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