Author Archives: Cindy Kraft, the CFO-Coach

Linkedin Profiles & CFOs

Fast Company recently posted an informative article on what recruiters prefer to see in a Linkedin profile. It is good advice, and you can read it here. I thought I would add my two cents, aimed specifically at CFOs, to … Continue reading

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Burning Bridges Can Burn You

You know the importance of not burning bridges when things go sour at work and you end up losing your job. But in the heat of the moment, and being human, we might just forget that critically important head knowledge … Continue reading

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Always Lead with Your Value

I saw some really bad advice given this morning, and it was sent to a very large audience of Senior Finance Executives. In good conscience, I cannot let this flawed advice stand unchallenged. Here’s what I believe to be very … Continue reading

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Recorded Interviews

I posted an article on Linkedin Pulse about the new, and rapidly expanding, trend of recording candidate interviews. There is much we don’t know about the ramifications to a candidate when his interview is recorded, but this practice begs the … Continue reading

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Techology … the Next CFO Responsibility?

Should CFOs yield the technology responsibilities that come with making faster data-driven decisions to a new C-suite officer? Or, does the Finance Leader need to own that decision-making process? Is there room at the executive table for another C-suite executive … Continue reading

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A Thankful Heart

As we in America pause this week to give thanks for all the blessings bestowed on us, I am thankful for all of you – my faithful readers. This is my 20th year in business and I’ve been writing my … Continue reading

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Online Anonymity

Am I the only one who feels like “Online Anonymity” might be today’s ultimate oxymoron? Is there any reason to be online if you want to be anonymous? And if you want to be anonymous, why send a contrary message by … Continue reading

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The Digital CFO

  Back in April I wrote an article for Linkedin Pulse about the CFO of today and the marketability of technology CFOs. HP Blogs posted an article about a month ago entitled “Is the CFO of 2020 Ready to Embrace … Continue reading

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The Chicken or the Egg?

Which came first? The chicken or the egg? It’s an age-old cliche that still surfaces from time-to-time. And now, we have a similar question from job seekers that is becoming more commonplace as they navigate the ever-changing job search arena. … Continue reading

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Want to versus Have to

I just returned from an intensive 3-day retreat with my colleagues. The non-stop brainstorming, idea generating, planning, and strategizing is always energizing and completely refreshing. One of the very insightful topics we discussed was the “want to” versus “have to” … Continue reading

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