I was honored to join two of my fellow Career Thought Leaders, Wendy Enelow and Jan Melnik, on a blog radio show hosted by Deborah Shane last week. My area of specialty … reputation management. Of the many interesting questions Deborah asked me, here’s one that I consider very important.
What common liabilities are you seeing in executive job seekers that is making it harder for them?
Since I play in the senior finance executive space, my response was from that perspective …
– Many of my clients, at least initially, express an unwillingness or reticence to embrace technology and make it work for them. For better or worse, this is the new normal. It’s a new game with new rules, and executives have to play to win.
– Finance executives tend to be numbers people rather than people people. Networking doesn’t come easily to most of them. And, Web 2.0 technology is about “social networking.” The time investment for networking can also be a huge detriment to the average CFO who is so busy working in his job that he doesn’t have time to invest in his career.
– Because they put long hours in on their job to the exclusion of working on their careers, they may not realize that financial acumen aside … the moment they leave with a big severance package in their pocket, their marketability takes a hit because they now have the black mark of unemployment on their record. Some recruiters would say these candidates are tainted. That’s a cold, harsh assessment that makes finding employment that much more difficult once an executive is UNemployed.
– And of course, competition is stiff for fewer opportunities. A clear and compelling value proposition has never been more important. Sadly, many executives can get tripped up and trapped in the responsibility conversation. Differentiation happens when they turn the conversation to what they have that a company is willing to pay to get … which is all about the candidate’s ability to solve a company’s pain/need/challenge/issue.
If you’re interested in listening to the entire show, you’ll find it here.